Vice President of Corporate Affairs for Coca Cola, Erica Coghlan, is to become the new director of communications at NFU from January 2011, taking over from Terry Jones who has held the post of acting communications director for the past eight months.
NFU Director General, Kevin Robers, said "We are delighted that we have someone of Erika's experience and calibre joining us. she has a long track record in communications, an in-depth knowledge of the food industry and has worked at board level for a number of blue chip companies." He went on to say "Erika will build upon the strong foundations that are already in place in the NUF's communications directorate, while assisting in the development of the NFU's vision for the industry. Her appointment will also strengthen the organisation's senior management team. I am in no doubt that she will be a real asset to the NFU."