The Farmers Guardian suggest that beef producers could hope for a return to 2009 profit levels. Peter Pitchford points the forecast fall in production next year and says, although imports may cover some of the shortfall, there are tightening beef supply forecasts for both the EU and the rest of the world. It would, however, mean that any imports would not necessarily be cheap.
The situation is coupled with increasing global demand, but Mr Pichford points out that for the UK to really benefit it requires a continuing favourable exchange rate. There is also a need for producers to being looking at their business plans for when the monetary value of farm support inevitably decreases after 2013.